Embedded Files
Identity
Identity
Official Slogans
"Why Not?" and "What's Next?" are the official Team Ekam slogans. The first slogan refers to a core Team Ekam mission of striving for excellence, despite setbacks and negativity. The second slogan refers to another core Team Ekam mission of striving for innvoation and advancements, and moving past setbacks.
Mission Statement
This is Team Ekam - the ultimate administration, shaping the future of leadership, teamwork, and innovation.
Mission Statement Extended
This is Team Ekam - the ultimate administration, shaping the future of leadership, teamwork, and innovation. Team Ekam is known for being the campaign behind Ekam's path to Treasurer and VP of Marketing.
Picture Use Policy
You are welcome to use any photos from this website for professional or marketing purposes related to Team Ekam, leadership, or campaign promotions. We encourage the use of our visuals to support positive engagement and branding efforts. Using Team Ekam's pictures to defame,
Official Logos
Official Logos
Primary Logo
Secoundary Logo
Tertiary Logo
Special Logo
Typography
Typography
Primary Typeface
The Primary Typeface is the Montserrat font family. This typeface is generally used for titles, headers, and other dominant purposes.
Montserrat Family
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Secondary Typeface
The Secondary Typeface is the Open Sans font family. This typeface is generally used for subtitles, subheadings, and normal text.
Open Sans Family
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Color Palette
Color Palette
Navy Blue
#2b5ea0
Just White
#ffffff
Power Gray
#efefef
Royal Golden
#f1c232
Brand Quality Control
Brand Quality Control
Logo Color
Use the Navy Blue logo color when the background color value is between 0% to 50%, except for when the background color is Royal Golden.
Use the Just White logo color when the background color value is between 50% to 100%.
Logo Spacing
Use an appropriate amount of spacing between the logo and other elements. Follow the recommendations as published by Apple's Human Interface Guidelines.
Do not place elements near or on the logo. Clear space frames the logo, separating it from other elements such as text, imagery and headlines.
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